# Two-way SMS, WhatsApp and email in your booking system

Easy to use • White-label • Automated

Reach customers on SMS, WhatsApp or email, automatically. When they reply, the message lands in Makeplans and you answer from there.

[Start your free trial](https://app.makeplans.com/client/new?locale=en)Get your own booking site in 45 seconds

**7M+** bookings

**300+** customers

**20+** countries

**18** languages

**2010** established

## From booking to conversation.

### The customer books.

The confirmation goes out right away, by email, SMS or WhatsApp.

### We keep the customer updated.

The reminder goes out automatically. Move or cancel the appointment, and the customer hears about it.

### The customer replies.

Running late or have a question? Replies on SMS, WhatsApp and email land straight in Makeplans, and you answer from there.

## Meet customers where they are.

Some customers read their email, others answer a text, and many live in WhatsApp. Reach them on the channel that suits them.

Email is free. SMS is optional and paid per message.

[See all features](/en/features/)

### Two-way conversations

Customers reply on SMS, WhatsApp or email. The reply lands straight in Makeplans, and you answer from there.

### Confirmations and reminders by SMS

Reaches every customer with a phone, with no app to install.

### Confirmations on WhatsApp

Send confirmations and reminders in the app your customers already use.

### Email at no extra cost

The confirmation comes with a calendar file, so customers can add the appointment to their own calendar.

### You choose the timing

The day before, two hours before, or both. You decide how many reminders customers get.

### Your own wording

Rewrite every message, and give each service its own text.

### Your name as the sender

With a custom sender name, SMS messages come from your business, not from Makeplans.

### Follow-up after the visit

Send a message after the appointment, for example to ask for feedback.

## Sign up for a free trial.

[Register for a free account](https://app.makeplans.com/client/new?locale=en)[Get your own booking site in 45 seconds](https://app.makeplans.com/client/new?locale=en)

## Questions about SMS, WhatsApp and email

### Can customers reply to messages?

Yes. Replies on SMS, WhatsApp and email land straight in Makeplans, and you can answer the customer from there.

### How do I get started with WhatsApp?

We set it up with you. You need a Meta business account and a phone number that isn't already on WhatsApp, and Meta must approve your message templates. You can reply for up to 24 hours after the customer's last message.

### Which channels can I use?

Email, SMS and WhatsApp, alone or together. SMS and WhatsApp are optional, so you can also send everything by email.

### What does SMS cost?

Each SMS costs $0.08, and long messages count as several SMS. Buy SMS credits in advance for a volume discount. Email is free.

### When is the reminder sent?

At noon the day before, unless you choose otherwise. You can change it to, for example, two hours before or 8am the day before.

### Can SMS messages come from my business?

Yes. The default sender is Makeplans, with your business name at the end of the message. A custom sender name is an add-on with a fixed monthly price. It can be up to 11 characters.